- MAY 2024 -
The Evolution of Superseed Crackers. ❤️
Kia ora Superseed whānau
This month marks exactly 14 years since we started our beloved family business - so we thought we would celebrate by taking a trip together down memory lane!
Where it all began...
In 2010, our business (known as 'Creative Cooking') looked very different to how it does today.
We started out by teaching cooking lessons from our home, where people would come and learn a three course meal. These lessons always ended with us sitting down and enjoying our creations together.
This sense of community has remained a core pillar of the work we do and is still very important to us today!
How it changed...
We then began promoting our cooking lessons at the Wellington City Market by selling products that we could teach people to make. Turns out, people loved our products, especially the baking!
For the next five years, Creative Cooking produced a range of French patisserie, specialising in our crowd-favourite artisan macarons.
Where we are now!
In early 2017 we began to make “seed only” crackers after our founder, Nikki, couldn’t find any on the market that were low in carbs, high in protein and actually tasted good.
That was the beginning of the Superseed Crackers we know and love today - and since then, we have never looked back!
That was the beginning of the Superseed Crackers we know and love today - and since then, we have never looked back!
We want to say a huge thank you to everyone who has supported us over the years - from our customers buying our crackers to our suppliers stocking them on their shelves, as well as all the lovely people in our team and behind the scenes.
Here's to 14 years!
Here's to 14 years!